Dr. Amit Bhatnagar

Associate Professor, Marketing
Lubar School of Business, University of Wisconsin Milwaukee

Dr. Amit Bhatnagar is an Associate Professor of Marketing at the Lubar School of Business, University of Wisconsin – Milwaukee, US and a Visiting Professor of Marketing at the Athens University of Economics and Business. He has held visiting positions at universities in India and Korea. He teaches courses on international marketing, and marketing analytics and has led several student groups to Austria, Belgium, Croatia, Czechia, Estonia, Finland, Germany, Hungary, Ireland, Netherlands, Portugal, Russia, Slovakia, Slovenia, Spain, Switzerland, and UK. Amit holds Editorial positions at the Journal of Business Research and Journal of Consumer Marketing. His research interest is in marketing analytics, Big Data and online advertising. He has authored over 35 papers in peer-reviewed journals. He received his PhD (Marketing) from SUNY-Buffalo, MS (Aeronautical Engineering) from IIT-Kanpur and BS (Mechanical Engineering) from IIT Kanpur.